When Mission is Good for Business

Creating a Competitive Advantage for Your School

December 7, 2022 1pm ET | 10am PT

Save Your Spot


Please note: while we love our students and their parents, this webinar is intended for school employees only.

In the world of elite private schools, what makes some institutions stand out more than others? It all goes back to culture. Your school’s mission, vision, and values identify who you are as an institution and the community you desire to create. When approached with intention, this formula can help you stand out from the competition and attract like-minded students and families to your institution.

Attend this upcoming webinar to hear from authors and academic researchers Jerry Logan and Graham Honaker. Based on their research of higher education institutions, Logan and Honaker will explore how to achieve the following in a K-12 setting:

  • Foster a community of shared values and identity
  • Develop continuity in key leadership positions
  • Leverage high-profile opportunities in mission-specific ways


Graham Honaker
Author and Executive Director of Principal Gifts
Butler University

Jerry Logan, Ph.D.
Author and Assistant Dean of Faculty Affairs
Brown University

Download The free eBook